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From The Blog
5 Ways to Make Influencers Work for You in 2019
Influencer Marketing has officially landed as the fastest growing segment of consumer marketing. Instagram alone accounts for billions of influencer dollars per year. So it’s time to take it seriously (seriously)! Our clients always ask for two things: 1) How do I get...
The Disconnect Between Influencers and Their Audiences
Take a look at the influencers you follow on Instagram. If you are a mom, do you follow other moms? If you are into cooking do you follow recipe developers? Do the influencers you follow reflect who you are? Or do you follow those with totally different lives than...
How Shopper Marketers Are Using Tech for Holiday 2018
Have you ever walked into a store and the products you need or love are all there and right where they should be? The color palette, sounds, and lighting of the store are like opening the door into a home with the heady scent of mulled wine. Product displays captivate...
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