Data-driven full service influencer marketing

Target influencers with the right audience. Pay for performance. Let us do the heavy lifting.

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Data-driven. Better Engagement. Less risk.

Mattr provides full service influencer marketing campaigns using proprietary PersonaMesh™ Audience Matching technology to find the right influencers with the right audiences for your brand.

User analysis

PersonaMesh™ Audience Matching

Data-driven technology finds influencers with audiences who meet your target market’s psychographics, values, interests and demographics.


We’ll Do The Heavy Lifting

Full-service white glove influencer activation and management for campaigns - freeing up your time and relieving influencer headaches.


Performance Pricing - Save Budget, Lower Risk

Pay for performance and make your influencer budgets go further. Reduce the risk of launching a campaign that gets a lot of impressions but doesn’t make an impression.


Award Winning Technology

Recognized by Unilever Foundry as one of the top 50 marketing and ad-tech startups in the world for our data-driven audience matching technology.

Used and trusted by these companies

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From the blog

Get back to school influencer campaign
August 1, 2018

Billboards, magazines, television commercials — anywhere you look, back-to-school brands are eager to get your attention. But smarter brands have already figured out that social media is the way to go and activating influencers can better connect you to that younger generation that ignores other media.

Influencers politics mix
July 25, 2018

As a tier one service provider for influencer marketing we’re often asked to lead an influencer campaign for a political candidate or ballot issue. We politely decline. Sure it’s tempting and at first glance, you’d think influencers would be perfect political spokespeople.

End of the great impression
June 27, 2018

Rumpled CFOs from time immemorial (or at least 1960) have raked their fingers through thinning hair trying to understand the value of “awareness campaigns”. CMOs, chin forward, lay out a dizzying buffet of data designed to fill you up fast, so you keep your seat, feeling guilty at whatever-it-was you just ate. Relief was on its way, though.

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