Personalities Tell
Powerful Stories

Discover influencers. Engage your audience.
Enlighten your brand research.

The Features

Mattr provides a rich and colorful picture of your brand’s social media audience—who’s influential, what influences them, and how to engage on a personal level by uncovering values and intent. Search beyond celebrities to discover real influencers with more authentic content, and track real-time psychographic metrics for your entire brand audience.

  • 01 / Discover

    Dive deep into a global pool of 20 million active influencers.

  • 02 / Engage

    Channel content through mid-level and micro influencers.

  • 03 / Enlighten

    Fine-tune your brand voice through segmentation.

01 / Discover

Sift through a global pool of 20 million influencers-- with more content from more social sites, and the ability to filter by platform. Identify top influencers who are heavily engaged with your brand, hashtag or event.

02 / Engage

Connect to more than just celebrities. Engage with real people who are influential, who can provide a consistent voice to your target market. Learn what influences them, and take your brand and content there, too.

03 / Enlighten

Ensure your content is resonating with your audience in the most authentic way. Which values motivate their behavior? Are they traditional, tech-savvy, green? Gather real-time qualitative insights including STEEP values, personality traits and purchase intent.


Mattr has been featured at industry-leading conferences and used by top agencies. See who’s talking about Mattr.

  • Mattr shared some truly unique insights on what drives brand advocates and how to measure their impact during this fall's Pivot conference, an exclusive gathering of brand and technology leaders.
    Pivot // New York // Oct 16-17, 2014
  • Mattr will discuss the importance of personality for Marketers at IIeX. The Insight Innovation eXchange sets the stage for connections that help mash ideas and technology together, bringing about the next revolution in marketing insights.
    IIeX // Amsterdam // Feb 19-20, 2014
  • Built In Austin -  Top Startups To Watch List
  • IIeX2015EU
  • iiEx
  • Ford
  • Olgilvy
  • Dell
  • Team Detroit
  • Text100
  • R/GA
  • Leo Burnett
  • Pivot
  • iiEx
  • Adweek
  • SXSW 2014 - Startup Village

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Mattr @Mattr_co
RT @webs4soft: 3 Tips to Align Your #Startup's 'Core Value' With Customers' by @mattr_co via @Entrepreneur

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